We're able to offer such affordable prices because we only work with “ugly” and surplus produce that retail outlets don’t want. Historically, there's been so little demand for this produce that it has gone to waste on farms or gotten sold to processors at a loss because of minor cosmetic imperfections, such as being the wrong shape, size, or color. By sourcing this produce straight from farmers, we help the farmer make a better living on what they grow with less waste while passing on the savings to you. It’s a real win-win-win!
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